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If You Don't Tweet You Should By James Martell Twitter is everywhere. While you’ve no doubt heard of it, you can’t fully appreciate its capabilities until you’ve given it a try.
With millions of “Tweeters” hopping on board with the social networking tool, it’s no wonder Twitter is causing so much buzz. Even celebrities are sending “Tweets”, making fans a part of their daily lives like never before. I remember thinking Twitter would become something big when I saw it on CNN, where reporters were using it to send instant news updates. Little did some people realize, the networking tool had already gained recognition in the Internet marketing world. It’s everywhere you look. While watching The Ellen DeGeneres Show a few weeks ago, the host made reference to her Twitter followers. Similarly, Oprah unveiled her first “Tweet” live on her show just one week later.
It looks like Twitter is more than just a fad, with The Huffington Post recently announcing that Pizza Hut was in need of a “Summer Twitter Intern” to take care of its social media. Who would have thought that becoming a Tweeter could lead to employment? The uses for Twitter appear to be endless. Wikipedia reports that "Some NASA projects such as Space Shuttle missions and the International Space Station provide updates via Twitter” and "Several 2008 U.S. presidential campaigns used Twitter as a publicity mechanism, including that of Democratic Party nominee and President Barack Obama." Twitter is believed to have made its mark during the November 2008 Mumbai siege, where Tweets were sent by the victims, bystanders, and the general public. As a result, CNN called it “the day that social media appeared to come of age.” As far as I’m concerned, the brilliance of Twitter is the fact that posts (okay, Tweets) are limited to 140 characters. When a person or company posts a new Tweet, it is delivered to its subscribers, otherwise known as followers. There is no charge for subscribing to a particular feed. Twitter users can send and receive Tweets using the application’s website or Short Message Service (SMS), in addition to external applications.
Using Twitter, Arlene can inform followers of a new podcast, article, or blog post, or announce that the next edition of her EpilepsyMoms.com Newsletter is ready. In my opinion, one of the greatest things about Twitter is that your followers will consist of people who are truly interested in you and what you have to say. As such, Arlene’s Twitter followers consist of parents and caregivers of children with Epilepsy or Autism. Before she sends out a message, Arlene already knows that she will be communicating with a target audience.
Coffee Talk with Debbie Carney I recently spoke with affiliate manager and Twitter user Debbie Carney to talk about the benefits of becoming a Tweeter. We explored the ways a business owner can use the social networking service as a business tool, to increase website traffic, network, generate interest, and more. As a thank you for taking the time to tune in to this article, I would like to invite you to listen to the full interview. Run Time: 63 Minutes And, of course, if you want to stay posted on my own adventures, you are more than welcome to join me on Twitter (http://twitter.com/JamesMartell). All the best,
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Twitter keeps people
connected to family,
friends, and a target
audience using a real-time
micro-blog. By signing up
for a free Twitter account,
you can keep your clients
up-to-date on progress and
events within your business.
Twitter has now found its
way to Larry King, who is
promoting his new address to
fans. U.S.-based airline Jet
Blue is even using Twitter
to send flight schedule
updates to passengers.
I am now establishing my own
Twitter following, using it
to announce the arrival of
newsletters, articles, video
and audio. Best of all,
there’s a fun aspect to it
that makes it truly
enjoyable.

