The Martell Newsletter - Edition #18

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Issue #18 - February 1, 2010

In This Issue...

So Many Tweets – So Little Time -- James talks about his favorite free Twitter tool - TWEETDECK.
Travel & Lifestyle -- Arlene talks about a new little bundle of Joy that's on the way.
Tools and Technology -- Why iStockPhoto is your one stop source online for high quality, low cost images.
Industry and Events -- A recap of Affiliate Summit West 2010 in Las Vegas with a look ahead to their next event in August in New York.
Tips & Techniques -- 7 keys to creating a successful autoresponder follow-up series for your site.

So Many Tweets – So Little Time – Thank Goodness for TWEETDECK

By James Martell

Actually it wasn’t all that long ago that I had a chance to interview Debra Carney about Twitter. From Debra, and since then, I have learned some of the language being used by Tweople (people that tweet) and it’s not a “post” but a “tweet”.

Preparing for the Newest Arrival in the Martell Family!

By Arlene Martell

There is nothing more exciting than the arrival of a new baby! I miss the days when our kids were babies so long ago, and now look forward to the next generation as our family grows and the days of cuddling a newborn again.

Check out iStockPhoto for High Quality, Low Cost Images to Enhance Your Website

By James Martell

I remember in the mid 90’s working with local graphic designers who thought nothing of charging me $200 - $300 to use a professional photo in our marketing materials. Things have dramatically changed since then, thanks to the Internet and services that offer professional high quality stock photos that can be purchased for a buck or two.

Returned, from the Affiliate Summit, Revitalized and Ready to Hit the Ground Running

By James Martell

What a wonderful and exciting event! It was incredible to see the growth of our industry from the very first Affiliate Summit cruise we went on in 2004 with 220 people to the 2010 Affiliate Summit West in Las Vegas last week with over 4,000 people.

The Money IS In The Follow-up - 7 Keys to Creating a Successful Email Autoresponder Series

By James Martell

How are your sales going? Do you use an opt in offer? It might be time to try an autoresponder campaign to increase sales overall.

Many affiliates new and experienced, neglect to spend the time and effort needed to get their list in place and have follow up emails going out in a steady organized stream. Most have heard that “money is in the List”. It is true, well almost.

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